· Organizational overview and external environment
- Connectivity of information
Aggreko's ‘Our Markets’ section provides a comprehensive overview of the key external forces influencing the company's performance and driving its future strategic direction. Opening with a short description of the type of periodic and infrequent events that create demand for Aggreko's products and services, this section progresses to discuss the market size, customers, competitors, market dynamics and outlook for both its local business and power projects (emerging markets). Complete with third-party data evidencing macro-economic trends, these market reviews highlight some of the opportunities at hand for Aggreko and provide insight into the company’s strategy in the short- to medium-term.