• The capitals
• Materiality
• Stakeholder relationships
• Strategic focus and future orientation

Key observations:

Starting with the section, “Macro economic situation in 2017” together with the section “Global Oil and Gas Market”, the discussion provides readers with a good understanding of what external factors are affecting the company. An aspect of this content element which is not often not addressed is that of the company’s market position, which is put into context in the section “competitive analysis” providing an overview of how the business compares within its peer group.