• Conciseness
• Strategic focus and future orientation

Key observations:

Vancity presents a concise and simple insight into the company's 'core activities as a financial institution and their impact on earnings as per the Statement of Operations in our Consolidated Financial Statements'. This presentation has evolved as a result of engagement with both members and employees who like the simple way of explaining the key ways Vancity make, spend or invest money.

Interestingly, for each key activity, Vancity indicates the impact on the financial statements (positive, neutral or negative) as well as how the business creates long-term value as a result, thereby linking the company's actions to the impacts. Vancity provides clear navigational links to other pages where more detailed information can be found.